152 FIFM – Creating an Environment Where Your Team Loves You

There is one particular thing that has been giving massively positive things in business. This thing is about creating an environment where your team loves working for you. And a lot of my clients are actually replicating and implementing this to their respective businesses.

In this episode, I will talk about where I was inspired by this idea and exactly how I implemented this at ProSulum.com and FreedomInFiveMinutes.com.

Overview & Episode Content

  • The Inspiration to Create a Positive Work Environment from Warriors
  • Stay in an Environment that Demands Honesty and High-Productivity
  • Why Should You Create a Self-Regulating Organization?
  • Create an Environment Around Positive Company Culture

The Inspiration to Create a Positive Work Environment from Warriors

The Inspiration to Create a Positive Work Environment from Warriors

I was part of an organization — and I still am in some respects — called Wake Up Warrior. It was created by an amazing guy named Garrett J. White. He does a ton of high-production stuff but he is super nice and he is always after the truth. His focus is empowering men to be good husbands — generally to be good people.

So, when I joined Wake Up Warrior, I was in a really bad place. 

Financially, we were doing well. We had just bought our dream house here in Central California. The house is very big, sitting on twenty acres of land. We also had a bunch of different properties in different states. Things seemed to be going all right. However, I kept on going into sedation through video games or alcohol.

I would find myself constantly doing these and then, life started becoming very boring. I started feeling strange. Like, how some of these big rockstars die of an overdose or similar things. I ended up pretty much towards that path.

At that time, I was a dad of six —now, going on eight — with the perfect house, the perfect wife, everything working out financially well. And yet, I am crashing and burning. I did not know what to do.

Those who have been following this podcast know that I am totally religious. I would pray and ask, “Why am I doing this? Why is this happening?” During that time, I was constantly praying for help.

So, one night, I stumbled upon Garrett’s Facebook ad. I felt like he totally resonated with me. It was definitely interesting but  I was not sure if joining his community would help at all.

Stay in an Environment that Demands Honesty and High-Productivity

Stay in an Environment that Demands Honesty and High-Productivity

I decided to sign up for one of his programs and I ended up getting a ton of value. The value was definitely in the content but one of the things that he set up was this community. He was using the Workplace by Facebook at that time and I thought it was very powerful.

His community of people was in a similar situation as I was. The environment was all about being honest and truthful, being a high producer, and wanting to have the best for your family. 

Everything was about being the best at what you do. It could be about having the best spiritual life, or the best at your chosen craft.

This environment was about people who are in the same situation helping each other out. I have met some of my best friends through this particular organization. In fact, I talk to these folks every week and grow together.

So, this environment was self-regulating, self-motivating, self-inspiring where people were empowered to utilize the content but more importantly, to utilize it with “brothers”.

The community was all about using the lessons. And you get kicked in the butt if you did not. 

While the content itself was great, what made it far better was the environment — the community. People who are on the same road as you will try to help you knowing that they would need help as well. It was a constant push and pull within community members.

You might do really well and others need your help. You then might be doing bad at a particular area and others can help you.

Why Should You Create a Self-Regulating Organization?

Why Should You Create a Self-Regulating Organization?

One of my very good friends is a Paralympic weightlifter. He would lift crazy amounts of weight. He was the one who helped me get ready for one of my Brazilian Jiu-Jitsu tournaments by telling me what diet I should be following and how to cut weight — these are things that I have never done before.

The way that everything was created and engineered in Wake Up Warrior was based on a ground-rule that if you want to be in the group, there are certain rules that you have to follow and do on a regular basis. That was when I began to love being a part of the community. It was life-changing.

then people can make less effort and just try a hundred times. But it was more than that. Each member was accountable to each other.

Why is this important? It is important because in your organization, the more that you can create an environment that self-regulates and where people love to work for you and be with you, then the better. Doing that will give you massively positive results!

And I know that because that is exactly what I have done and applied to my company.

Create an Environment Around Positive Company Culture

Create an Environment Around Positive Company Culture

In my company, for example, my guys wanted to hire an additional person for our main staff or core team. I have made it clear that our core team would have to be in an executive assistant position for one of our guys for a certain period of time and be thoroughly tested.

They have to be thoroughly tested. My General Manager or Account Managers have to feel like this person can go to war with them.

This is not just a job — this is a culture and environment that requires people to have a certain personality and do certain things. My guys love the environment I have built for them.

One, they know that they are a part of an elite portion of my business. The people who want to become a part of the elite portion of my business realize that it is hard to get in to. It allows my guys to know that they are protected.

They are not just replaceable staff members at any point in time. Although, I could — I do not want to because I have built such a huge relationship with these guys and they are the engine of the business. They do so well and they are amazing.

Conclusion

When you develop an environment where your team absolutely loves you — and your people love you for setting up rules and “rituals” — you will find that work, tasks, and life become easier. Creativity is more possible.

What structure do you have right now in your organization that makes your team love being there? I challenge you to start setting something up if you do not have something now.

It may be a little bit hard to do but if you stick with it, then it will grow into something amazing.

Resources and Links

This is Dean Soto, go check out FreedomInFiveMinutes.com and look for our Business Process Scorecard.

Also, visit ProSulum.com where you can find our masterclass. If you hover as if you were leaving the site — that makes me wonder why would you ever leave the site? The four-video series course will pop up, and you will find it amazing as well.

Do those things and I will catch you in the next Freedom In Five Minutes Podcast episode.

Check out this episode!

151 FIFM – You Have More Resources for Your Business Now Than Ever Before

I do a lot of consulting with business owners. The one thing that I notice is how most entrepreneurs do not realize the wealth of resources and tools that are readily available today and these things do not even cost so much!

Alas, I am not exempt from this. I too have failed to realize or notice an important resource that was right in front of me for three years.

If you want to know what that valuable resource is that made all the difference in making my dreams and plans come to reality, then listen to this episode of the Freedom In Five Minutes Podcast.

Overview & Episode Content

  • Identifying the Needed Resources to Fulfill a Plan
  • Discovering Valuable Resources Hidden in Plain Sight!
  • You Have Access to the Same Tools that Huge Companies Use
  • Affordable Resources Change the Way Entrepreneurs Do Business

Identifying the Needed Resources to Fulfill a Plan

Identifying the Needed Resources to Fulfill a Plan

We moved to Central California in 2017, and the house that we moved into is up on the hills. It sits right in the middle of our twenty-acre property. It is such a great place to live with the whole family.

But one of the things that we realized, later on, is that twenty acres are a lot of acreage. I am not saying this to brag; I am saying that we did not realize how overwhelming it is.

We live up in the hills so the terrain is not flat as one might want for their residence. That being said, in order to utilize a lot of our land, we would have to bring in heavy equipment to build roads just to get to different spots on our acreage.

The point from where our house is down to the very bottom of our land is probably a three hundred-foot drop. It is a long drop to the bottom of our land. So, for the last two and a half years, I have been looking at the bigger part of our land and wondered how to build things.

Even if I wanted to build something on the flat areas of our acreage, how do I even get there?

I would have to bring in bulldozers and other heavy equipment. Now, in the United States, that is very expensive! It would end up being costly over time.

I wondered if the things I wanted to build would ever truly happen. There are a lot of resources that I would need to gather in order to make my plans and dreams for our acreage come true.

Discovering Valuable Resources Hidden in Plain Sight!

Discovering Valuable Resources Hidden in Plain Sight!

We have been living here since 2017 but it was not until a few weeks ago that I noticed a fire road next to the house that we never really use.

It was a fenced road and if you follow it, you would come across fallen trees that will block your path.

I started looking at this particular area and followed it for as long as it would go. Indeed, it stopped where a whole bunch of oak trees was. I looked at the oak trees and examined why they were there.

Before, I thought the road just completely stopped. But upon taking a closer look, a lot of the oak trees were just bush. It was more of the branches of these oak trees that were blocking the path. There weren’t any trunks.

So, I went on and found out that the road goes right through the bushy area that I thought was just blocked by oak trees.

That was when I discovered that I can unblock it with a chainsaw. And then, I would have a road where a large truck or other heavy equipment can drive through.

This same road connects to several other roads that I never noticed were already on our land. Obviously, it was a fire road for a reason and it was made to have access to other areas.

With the old fire road unblocked, I can bring in huge trucks. Now that I have inspected the whole area, I discovered a whole road system that goes all the way down to the very bottom of our acreage!

You Have Access to the Same Tools that Huge Companies Use

You Have Access to the Same Tools that Huge Companies Use

I made a very cool discovery on our acreage! Now that we know where the road system is, and that there actually is one that exists, I do not have to spend tens of thousands of dollars to build one. All I would have to do soon would be to have asphalt on it so we can have an asphalt road.

Now, we have a road system that can get us to workshops or conference buildings if I wanted to build them here.

This is something that I did not notice for three years! Think about this, we have been living here for three years, and only recently did I discover this fire road connected to a whole road system that was purposely built by previous residents.

Had I known this at first, my plans probably would have started happening last year.

So, why is this important? It is important because a lot of the time, you do not realize that the resources you have are already there!

I deal with a lot of people during consulting where they do not realize the many tools we use in business today used to cost tens of thousands of dollars in the past per month.

Tools and resources that only huge companies used to have access to like marketing automation are at your disposal now! You can have artificial intelligence answering and triggering things in your business or tagging and gathering different types of data for your marketing and email automation.

Affordable Resources Change the Way Entrepreneurs Do Business

Affordable Resources Changes the Way Entrepreneurs Do Business

There is such a wealth of options and opportunities that entrepreneurs across the globe have access to right now!

I work with people as a consultant, and one thing I notice is how much they do not realize the vast resources that are readily available to them — until I point them out.

They end up being surprised at the things they could do for small amounts of money! For instance, like building systems around your business through our very own Virtual Systems Architects at FreedomInFiveMinutes.com or ProSulum.com.

It transforms the way entrepreneurs do business. People have so many opportunities and resources now where ten years ago, these same resources would not be available — unless you paid so much money for it.

In fact, one of the things I am testing out right now is artificial intelligence for email and phone calls and it is becoming more and more affordable and only a few people realize that.

We have access to so many tools right now for such small prices. Now is the time to open up your eyes, to take a look around you, do a little research, and discover great resources that are “hidden” in plain sight.

Conclusion

What are you doing right now that is such a burden to your personal goals or business? What are you wishing right now that you could do?

I challenge you to do your research. Go on Google and search for whatever you need and look at the ads that pop up. You will find that usually, there is already a solution that allows you to utilize an automated way of doing that thing for very cheap compared to what it would have cost in the past.

There are a lot of resources and opportunities right now. You simply have to look around.

Resources and Links

This is Dean Soto, your host of The Freedom In Five Minutes Podcast. Go check out FreedomInFiveMinutes.com and look for The Business Process Scorecard there and see how much time you are wasting — potentially. And how much time you could save on processes that you are doing.

We also have a masterclass. Go check out ProSulum.com. We have a four-video series there. We have had a lot of new customers at Pro Sulum. I am so excited to build a huge community of people who are literally getting back their freedom in five minutes a day.

Check out this episode!

143 FIFM I’m Not Speaking To You, I’m Speaking To Everyone

speaking to everyone

In this episode of freedom in five minutes, we talk about “Speaking to Everyone” when it comes to your system and how essential it is to avoid being the bottleneck of your own business.

Overview & Episode Content

  • Being the Bottleneck of Your Own Business
  • Be Generic and Specific

Being the Bottleneck of Your Own Business

bottleneck

This happens a lot with people, especially when they’re training or creating things for other people. When you are building systems, you should not be talking to an individual; you should be talking to everybody because you don’t know if that person’s going to be there in the future and don’t know what situations are going to change. There are always unforeseen circumstances that might come to your employees and your business.

This is one of the big pitfalls of a lot of people who create systems or try to develop systems is that they are speaking to one person, and they are assuming many things based around speaking to that one person. It is like personalizing the system to that one specific individual.

You must create an instruction or a system where it should be understood by people in general, not just the person you are speaking to. And so why is this important? It’s important because you are starting to create a flexible system for your employees and your business—a system in which everybody can grab it and understand it.

Be Generic And Specific

generic


When creating a system, you must picture it like a computer program with many users, like Google. They know that millions of people want to create accounts, so they have a whole system that allows millions of people to create accounts by themselves. So an individual can create a system based on a generic instruction. The same goes for systems; you have to set things up in a generic but specific way basically. Generic, but specific, generic in the sense that it’s a form, and this is where the forms are but specific as this is what you do with that form for the given circumstances.

For example, when you instructed an employee to send an email to the HR department after completing a task. You will not say, “Send an email to this person.”, because you don’t know if that person will always be there. You will tell your employee to send an email to the HR department to make it generic and specific at the same time. Because the HR department will always be there, but the person in charge of the department might be gone for some reason.

Conclusion

Remember that the only person irreplaceable to your business is you. And so, you must avoid being the bottleneck of your business by creating a generic system for the people around you. Your system must be in layman’s terms so that it can be easily understood by your employees. If you do that, your business will flow like a stream.

Check out this episode!

120 FIFM – Using More Energy doesn’t Mean You’re More Productive

 

You know, as a business owner, it’s essential to maximize the energy and time you are spending on your business. As much as possible, you would like to get everything done efficiently, and that is one of the biggest challenges we encounter as business owners.

Now, let me share a secret that helped me and my clients to scale their business and smartly utilize their resources.

I will also share with you the top 5 strategies that made me do things more efficiently and effectively. 

Overview & Episode Content

  • Biggest Misconception of Being Efficient?
  • Why Working Smarter is MUCH Better than Working Harder
  • STOP Wasting Your Energy and Keep Moving Forward!

What Is The Biggest Misconception of being Efficient?

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Every day in business, we are getting bombarded by tasks that we think we need to do to scale our business. A lot of people believe that to be victorious, they should always have to strive harder for it. We are all stuck in the idea that we have to put so much energy and effort into things that will make us successful. That may be true at some point, but if you think more deeply about it, maybe we are already wasting a lot of energy and time on something that we could’ve done differently.

I’ve been practicing a martial-art called “Brazillian Jiu-Jitsu” for quite a while now. This martial art taught me a lot of lessons in life that I am currently using in my business. The discipline I got from this taught me a lot of lessons that I applied to my work, and the result was spectacular. One of the things I learned from this is how I would be able to use my energy efficiently.

Now, how could we possibly apply this discipline to your business? As your business grows, workload also increases relatively. From this, we should come up with ideas or strategies on how we could get all of these done efficiently. This process will allow us not to waste too much energy on our human resources. I don’t think you would want to burn yourself out with the workload that you could easily strategize.

Why Working Smarter is MUCH Better than Working Harder

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Now, going back with my Brazillian Jiu-Jitsu experience. Every after class that we have on Tuesdays and Thursdays, we do a bit of rolling; other martial-arts call it sparring. It is doing Jiu-Jitsu with each other and trying to make your opponent submit. Then, there is this one guy who is definitely fit. You can tell that he does something like CrossFit or something similar. The guy is probably about the same age as me, maybe between 30 and 40 years old. When I saw him, my initial reaction was this guy is good, and this guy is going to destroy me. 

When we started, right away, I ended up getting in my guard, which in Jiu-Jitsu is a dominant position. The guard position has your back on the ground, which in Brazillian Jiu-Jitsu is totally fine. Now, we changed into a different posture; this time, I got into the mount position. And the first thing he did was wrap his arms around me.

Mount is where I’m on top of him, and my legs head onto him. I’m in a position where if I wanted to pound on his face with punches, he could barely do anything. The first thing he does was wrap his arms around me to hold me close to him, which is sort of what you can do so that your opponent can’t get any strength and can’t get any space to land punches.

What he didn’t realize was he was already draining so much energy out of his body, which caused him to get tired and loosen his guard. He thought he had an advantage over me. And so I waited for him to get exhausted, and after that, I moved in for a different position. And then finally, I submit the guy.

STOP Wasting Your Energy and Keep Moving Forward!

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So, how does the discipline in Brazilian Jui-Jitsu somehow related to our daily lives?

If you’re the boss and you are working 12 hours a day, doing the same thing each day, more than likely, you are just wasting your time and energy. I get you; you want to be productive as much as you can, and you think that you need to do those things. But what if I tell you that all you need to do is to step back and create a step-by-step documented process for it. This will help you offload the less necessary tasks and focus more on the bigger picture.

If you have a team, you should have a standard operating procedure that your team can use. The purpose of doing that is for you not to waste every ounce of energy, instead use it more efficiently.

Conserve your Energy and Do these:

  • Step back
  • Be more strategic
  • Find points of leverage
  • Have your business grow
  • Excel in different ways.

You might not realize this until right now, but if you’ve been doing a lot of overtime at work, most likely. there are mistakes in the process. That is also one of the reasons why we need to think of strategies that would help our productivity.

There is nothing wrong with working hard as it is also a key to be successful, but remember, hard work is great when it is necessary. 

Conclusion

So right now, what are you doing? Where are you constantly spinning your energy? Take a hard look and truly see these few things that are keeping you in the office for 12 hours. If you’re the one who learned how to do this thing over time, more than likely, somebody else can do it too. If you simply handed it off, create a process for it. That energy that you’re spending can be the best use for something else.

Check out this episode!

150 FIFM – Frustration Can Be Your Friend

During the early stages of building something, you might feel frustrated in trying to figure out how to execute your idea. Sometimes, this leads to abandoning the task in defeat.

If you are in the middle of a project right now and on the verge of giving up because of frustration, listen to this episode and be motivated to finish executing your idea.

Take a few moments to listen to this episode about how I befriended my own frustration and achieve freedom by having the motivation to just do it and finish what I started.

Overview & Episode Content

  • Taking on the Challenge of Learning How to Build Things
  • Do Not Let Roadblocks and Frustration Stop You 
  • Just Do the Task Despite Your Frustration
  • Move Forward and Find Ways to Make Things Work
  • How to Spot The Bad Type of Frustration from the Good

Taking on the Challenge of Learning How to Build Things

Taking on the Challenge of Learning How to Build Things

The last few days were mostly fantastic for me and I hope your days were fantastic as well. But recently, there was one frustrating moment for me that I would like to share with you.

I never grew up building anything. But after being married for over a decade, my father-in-law, a general contractor, has taught me quite a bit about building things.

Now, I am not yet able to build a full-on house. However, I am pretty handy now — or so I thought.

If you have been following The Freedom In Five Minutes Podcast, then you know we have moved on this acreage about three years ago. We have only fenced off about five of our twenty acres. But eventually, we will have the rest of the acreage fenced off.

I have been building many things inside this five-acre homestead. A couple of things mentioned in previous episodes were the water system and garden enclosures. These have brought us to the next level when it comes to homesteading and being self-sufficient.

One of the things I needed to build was a feral cat house to ward off squirrels and gophers. I have also mentioned this in other episodes. I wanted to build a shelter for feral cats and take the unwanted cats from shelters — the ones that were too unfriendly to people that nobody wanted. It was either somebody took the cats or they had to put them down.

So, my idea was to build a shelter for these cats. With insulation, so it would be nice and warm. They could use the shelter as a means to live! We would give them food and milk. It would be big enough to have a good amount of them — about four or five cats.

Do Not Let Roadblocks and Frustration Stop You 

Do Not Let Roadblocks and Frustration Stop You

So, I started building the cat house. It was about 4 ft. by 8 ft. The foundations were made of cinder blocks and the flooring raised from the ground to mitigate the cold. And when it rained, the water ran through below so that there would be no corroding on the wooden flooring. Everything went according to plan.

The foundation took forever to do, which was normal. You would want your foundations built as best as possible. And then, I built the floor, and next, the walls.

But when I got to the roof, I realized I had never built a gabled roof before. I could have put some scrap metal roof on it but I wanted to learn how to create a gabled roof. The roof simply had to look like the ones from actual houses. I wanted to do a gabled roof like those and put some composite shingles on as well because if I got a chance to build a bigger structure, I would know how to run those rafters.

So, I realized that I had no idea how to make those angled cuts. How do I know what those angled cuts were going to be?

I was so happy when I put up the walls it was the most beautiful rectangular object I have ever made. And very quickly, when I realized I did not know how to build a gabled roof, “Oh crap. I do not know what I am doing.”

And I sat there with my frustration, looking at the thing and wondering how to proceed.

Just Do the Task Despite Your Frustration

Just Do the Task Despite Your Frustration

So, I went online and searched for YouTube videos about how to create rafters and how to get the angles right.

I found a four-part video series about building a shed. In the third part, he talked about how to build rafters for a gabled roof. Basically, it was just using the Pythagorean Theorem to find the angle you needed to cut for roof rafters.

I never thought I would use the Pythagorean Theorem in real life. I thought it was just some stupid thing to learn in geometry and forget afterward (a2 + b2 = c2).

So, I started calculating based on the slope that I was going to do, and every foot that I went, my elevation was going to be six inches. Even after I have calculated all my numbers, my frustration still has not ebbed away.

My father-in-law sent me a video, giving me advice. I started getting it but my frustration was such a distraction. A big part of my frustration involved being afraid of just actually doing it and just put it up there.

The last couple of days had been stressful because of this. Of all the things to be stressed out about, it had to be a cat shelter.

One of the things that my father-in-law said — which was totally in line with the concepts that I was dealing with at FreedomInFiveMinutes.com and ProSulum.com — is, “Just do it once and figure out the exact process, Every other instance of that task will be the exact same thing.”

Move Forward and Find Ways to Make Things Work

Move Forward and Find Ways to Make Things Work

So, I went back to the little cat house and resumed working on it. I positioned the long beam along the length of the cat shelter.

And then, I raised it up twelve inches above the rest of the shelter and I supported it with two-by-fours that were all notched. Once I had put that up, it became the angled cut where the rafters would connect to.

Next, I did all the calculations and did just one cut. Then, I realized that my calculations were wrong and they did not work.

But instead of diving back to frustration, I saw that the angle had a gap and I could use that to estimate how many degrees I needed to change my saw to make the angle work.

I tried it again and It was closer. And then, I tried three more times and found that the degree of cut to make the rafters.

Now if it were just me, I would have done an angle to see how off it was and from there, work on getting closer and closer by changing the pitch used on the saw. But nope, I wanted to do it the right way and I had to get all the calculations properly.

Anyway, I finished the cut and it worked great! I finally found the correct pitch to cut the rest of the pieces. Once I did that, every single other one that I had to do was exactly the same.

How to Spot The Bad Type of Frustration from the Good

How to Spot The Bad Type of Frustration from the Good

The initial frustration and creativity showed me two things.

First, as the builder and creator, it should be my job to figure out the actual process. I could not delegate it to anybody else.

Although I could pay someone else to do it in most circumstances, I am the one that has to figure out the process and methodologies of how something works.

Second, I was able to delegate the process once the process was done even though it was frustrating at the beginning and took the time to create the process. By then, I could give the angled pitch and let others cut a piece of wood for me with the correct measurements and the job would get done quickly.

This is an important thing because the frustration I felt at the beginning was the same frustration that most business owners feel when coming up with a new way of marketing, advertising, or the structure of operations and processes. 

Entrepreneurs are sitting out there thinking about these things. Part of the frustration is the creative aspect of it.

Frustration is not your enemy. It is your friend because the more that you dive into your creation, you get frustrated because of the unknowns. However, once you have pushed through those unknowns and figured out how to build what you want, you can record that process, have it documented, and have others do it.

The bad type of frustration is when you have already figured out how to do something yet you do it over and over again and you get frustrated because you are doing this mundane task — something that is not as valuable as what your personal time is worth. That is the bad type of frustration.

Conclusion

This week, what type of frustration are you feeling? Is it related to creativity where you do not know exactly what the process is and you are trying to figure out the strategy behind certain things?

Or is it the frustration of doing something over and over again — being the bottleneck in your business?

One type of frustration is good. The other type of frustration is bad and not worth the value that you bring to the table.

Resources and Links

This is Dean Soto, go check out FreedomInFiveMinutes.com there is a lot of good stuff there. We have masterclasses and a business process scorecard that shows you the exact amount of money that you are leaving on the table if you are still doing all the stuff we have been talking about in this podcast.

And if you have not subscribed to this podcast, go to Google and type in Freedom In Five Minutes Podcast. You will find us on all major podcasting platforms such as Apple Podcasts, Spotify, and Stitcher to name a few.

Do that, and subscribe to get the latest episodes!Also, go check out ProSulum.com if you want to have true freedom in just five minutes a day. And I will catch you in the next Freedom In Minutes Podcast Episode.

Check out this episode!

149 FIFM – Save Frustration by Asking for What You Want

For generations, alcoholism has plagued my family — from my grandfather to both my parents. And then, it has seeped into my life as well. In this episode, I share with you how I took back control and put an end to my struggle with alcoholism. If you want the same thing for yourself, please bear in mind that this is not the cure-all for alcoholism.

What worked for one person may not necessarily work for everybody else. Nonetheless, I am hoping that what I share today frees you from some of your frustration and anxiety.

Overview & Episode Content

  • The Struggle That Plagued Dean’s Family for Generations
  • Free Yourself by Simply Saying What You Really Want
  • There is Danger in Saying Yes to Things You Don’t Want
  • Do Only the Things That You Want
  • Being Honest About What You Want is Less Work
  • You Find Freedom in Simply Being Honest

The Struggle That Plagued Dean’s Family for Generations

The Struggle That Plagued Dean’s Family for Generations

My parents and grandfather were all alcoholics. With my grandfather, there was never a moment where he was not drinking.

Growing up, I have always seen my grandfather in his den, watching television with a beer in hand. He spent most of the days like that and never really talked to anybody.

I love my grandpa. He was awesome and we had a bit of connection even though he did not really talk much.

And I am not exaggerating when I say that he would come home from work and sit in his den with a beer in hand until it was time for bed. That was about it. Very rarely did we talk or do anything together until I was older.

For whatever reason, I wanted to connect with him during my teenage years. I would go to his den and say, “Hi.” 

We still rarely talked but I would be with him in the same room. That alone was something I really cherished.

Later on, we even went out for breakfast — although it only happened twice. And those two breakfasts took many days of sitting there with him in his den.

One thing I remember about him before he became too old was that every Sunday, he would make breakfast. Eggs, bacon, toast, huge potatoes — it was awesome — just a man’s breakfast every Sunday without fail. It was definitely something I looked forward to every weekend.

To be honest, I’m not really sure how much of a struggle it was for my grandmother when my grandfather would just sit in his den with his beer all day.

One thing is for sure, it was passed down to my mother who also struggled with alcoholism and my father who struggled as well.

Free Yourself by Simply Saying What You Really Want

Free Yourself by Simply Saying What You Really Want

They definitely struggled with it. As far as I can remember, it had been a horrible situation with my parents.

But then, it actually trickled down to me! At first, it was not that big of a deal — just drinking every now and then as young people do.

Eventually, when I got back from Operation Iraqi Freedom, it actually became a problem to the point where I needed some serious help. And it still creeps up into my life sometimes but one of the things that really changed the game for me was by simply telling people exactly what I want.

Now, take note that this will not be the same for everybody. I am not going to say that this is the cure-all because who knows? But because I started to be very honest and open about the things I want, I have not had a really bad and huge incident in quite a long time.

One of the reasons why I was struggling with alcoholism so much is that I really had a hard time telling my wife and kids what I wanted through my actions.

So I would go around lying, hiding, making excuses, and saying I wanted one thing when I really wanted to do another.

There is Danger in Saying Yes to Things You Don’t Want

There is Danger in Saying Yes to Things You Don’t Want

There is always a cause and effect. With everything that you do, there is a cause and effect. As soon as you start saying, “Yes I want to do that thing,” but you are doing it for somebody else’s purpose even though that is not really your style, then you might end up regretting ever making that commitment.

For example, if I think my wife wants me to see something and I truly do not want to but I agree to it anyway — yes, it might placate our relationship in the beginning. But over time, it is going to eat away at our relationship.

Saying yes to something I do not like will not be good in the long run because I do not like being forced to do something I do not want.

This is true in business as well because I see some of my friends doing one thing and I scream, “Yes I need to do exactly what you are doing!”

And then, I start doing it. But later on, I realize how much it sucks because that is not who I am after all. This is exactly the same thing with marketing and blog posts. I really do not enjoy being the face of something and I do not enjoy being the marketer.

So, the more I agree with what everybody else wants me to become, the more it becomes something that I truly hate.

Say yes only to things that make you happy.

Do Only the Things That You Want

Do Only the Things That You Want

What was happening to me as I would enjoy a glass of wine? And mind you, not all the time. I enjoy the effects of wine once in a while. 

At this point, if I have a glass of wine while working on the cat house, that is nice! I enjoy that. It allows me to loosen up.

The thing I struggle with is when I cannot focus on doing one thing. I have tried prayer and meditation — it helps a bit, for sure. But sometimes I just want to focus on one thing and not care about anything else.

Sure, the cat house may not be very important but the building project is a learning experience for me and that is what makes it important.

While I am building and think about business and a million other things, the experience is no longer fun. Why would I be doing something I do not enjoy?

Sometimes, I also enjoy a glass of wine to help me relax because I am constantly thinking about so many things at the same time. For so long, I had a problem communicating that.

I would sneak alcohol or tell my wife I would go to the market and suddenly, I have a bottle of wine.

She would say, “Why’d you go to the market for milk but have wine as well?”

It became a dishonest way of getting what I wanted. It was only two years ago when I started to state what I want.

Yesterday, I said, “Hey, I’m going to grab some wine and work on my cathouse and enjoy it.”

My wife had no problem with it. “Okay go have fun,” she said.

It was a huge difference! I simply did what I really wanted to do.

Being Honest About What You Want is Less Work

Being Honest About What You Want is Less Work

You have to keep in mind that this is not the cure-all for anyone struggling with alcoholism. It is different for each person. Just telling people what you want may not work for everybody.

But if you are honest with how you are feeling, with what you are thinking, and with what you want, then it stops the frustration and anxiety of trying to hide things from other people or even from yourself.

Just think about it. The more truthful and honest you are, then the less work it is for you. It is honestly a Freedom In five Minutes thing!

The faster you are just being honest, then the faster you will not have to worry about certain things. You are freed from having to worry and that is such a huge thing! Now, you do not need to worry about what everybody thinks and feels about you.

You end up working so much harder and doing stupid things when you try to be sneaky and dishonest about what you really want.

Trust me, I know from experience. You have to be honest with everybody around you from friends, to family, to clients. It is less work and frees you from the worry and anxiety.

You Find Freedom in Simply Being Honest

You Find Freedom in Simply Being Honest

I remember one prospect who asked me and my partner if we have ever had anyone canceling our service.

“Who was not happy with your service?” he asked.

We said, “Yeah, of course.”

And the guy flipped out, “Wait, what? Why would you say that? I am using this for one of my clients and why would you tell me that? Why would you say that?”

And we told him, “Well, it’s the truth. We cannot lie to you. Some people are simply not good fits for what we do and a lot of the time, it’s not because of us. It’s just, there are people who do not want to follow the system. But we’re not going to lie to you. Why would we ever lie?”

Look how much less work being honest is, all I had to say was, “Of course we had people cancel.”

And that was it — the truth and nothing more. Although, they might ask you why but the answer is very easy.

It is a cool selling proposition as well, in my opinion. In our case, the people who did not follow the system did not see success with our VSAs.

On the flip side, if I had lied. Then, I had to see if that prospect was connected with anyone who canceled. After that, I would have to see if anyone was talking smack on us online and if there was, then I have to tell the prospect to avoid that website.

You would be covering your tracks! There are tons of things involved that you need to take care of when you are not honest.

Just say it like it is. It is freeing if you are honest with yourself, with your family, with your clients.

Conclusion

Why is this important?

The faster you tell the truth — what you truly want — then the less worry and stress that you have. So, what are you stressing about right now?

A lot of the time, it just stems from not being truthful about what you want or what you need. So today, I challenge you to tell the truth and say what you really want.

What could be the worst that could happen? Someone just says “No.” or “I don’t like that.” And that is okay! At least now, you have that back and forth and not a mere projection of what other people might think.

Resources and Links

This is Dean Soto, founder of Freedom In Five Minutes. If you want to off-load and systematize your business in as little as five minutes a day, head over to FreedomInFiveMinutes.com.

If you want a Virtual Systems Architect, go to ProSulum.com.

Also, if you are not yet subscribed to the podcast, search for Freedom In Five Minutes in Google and you will see me on all major podcasting platforms like Apple Podcasts, Stitcher, and Spotify.

Go do that, subscribe to get the latest episode, and I will catch you in the next Freedom In Minutes Podcast Episode.

Check out this episode!

148 FIFM – You Can Never Over Communicate with Your Clients

If you are like me who gets anxious about customer feedback. Let me tell you, it is perfectly okay. It is only human to not like anything that is painful or uncomfortable. Nobody likes negative feedback from clients and that is a fact.

But this must not sway you from cutting off communications with your customer. I found out the value in customer feedback and learned that as a business owner, one can never over-communicate with the clients.

Check out today’s episode of The Freedom In Five Minutes Podcast and learn how to scale your business in just five minutes a day!

Overview & Episode Content

  • Should You Fear the Feedback From Clients?
  • Save Clients Through Customer Feedback
  • The Power of Open and Honest Communication in Action
  • Communication With Clients Builds Trust

Should You Fear the Feedback From Clients?

Should You Fear the Feedback From Clients?

In November of 2019, my general manager brought up the idea of an incentive program for all of our Virtual Systems Architects, and just a few weeks ago, it was finally implemented!

Now, this monthly incentive for our VSAs has three tiers with varying percentage of bonuses depending on their performance for that month.

If they did good, they would get a bonus. Now, if they did really well, their bonus would have a higher percentage. But if they did okay — just run-of-the-mill — then they would not get a bonus.

Part of this incentive system is sending out a very short form to all of my clients and asking them to fill it out with their feedback.

Now, with the feedback from the clients comes the fear that some of them are going to feel like they have better things to do than fill up the monthly survey.

And the other fear is about getting negative feedback.

You might notice how focused I am on the negative here and not paying attention to the good stuff. I apologize for that but it is just part of being human — we do not like pain. Usually, pain outweighs the pleasure.

The bottom line here is I was scared of what was going to happen but I totally supported my general manager.

I told him, “Go for it! It is your idea, it sounds great, just do it.”

Saving Clients Through Customer Feedback

Saving Clients Through Customer Feedback

I totally supported my General Manager’s idea one hundred percent but as soon as the rest of my core team — my account managers — started sending those emails, my heart started racing!

It got me so anxious! But these are the moments where I am very thankful to have a team behind me. It allowed me to just totally ignore the things that would have me worried. I did not have to worry too much if we did well, or which things we need to improve, and a million other things.

In the end, most of it was cool. Because of those monthly surveys from our clients, we got a lot of good feedback. It was amazing!

But, probably the most interesting thing of all this was how I thought I had two of the happiest customers ever. As it turned out, these two customers had reservations about our services after all.

Because we reached out and asked for their feedback, we were able to reestablish our communications and ultimately saved two clients from leaving our services. If we had not reached out, then they probably would have just left and we would have ended up losing two valuable clients.

The Power of Open and Honest Communication in Action

The Power of Open and Honest Communication in Action

One of these two clients in question had a process that was not really working well. So, they were thinking about hiring someone in-house.

The second client had one of our VSAs working 7 days a week full-time at six hours a day. It got me wondering how the schedule was even approved.

You may be thinking that six hours a day is not bad. But think about it for one minute. Your next day off would be a holiday! So, let’s say you had your days off in January. So, your next day off won’t be until February. A person is working for months straight every day.

And yes, they work from home but it still does not feel right. And the customer was wondering why things were starting to decline. Of course, the working schedule was most probably the reason!

These were two customers that I thought were extremely happy but they had concerns after all. And those concerns would not have come to the forefront had it not been for that initial communication with my core team.

Essentially, we ended up saving two customers that would have otherwise left. And not only that, it allowed us to better serve the other customers. That would then allow them to grow their business and, in turn, allow them to get more VSAs!

This open communication is very powerful. If I get anything negative, I always thank the customer, “Hey thanks for the open and honest communication.”

And that’s a huge thing – to be honest, and open with your clients.

Communication With Clients Builds Trust

Communication with Clients Builds Trust

When you shut off communication with your clients — or with family and friends in general — it is like a blocked sewer. Right off the bat, it is probably not that big of a deal but eventually, all the poo-poo will be all over the place and start smelling to the point where no one wants to be anywhere near that poo-poo leak.

If that is your business having a poo-poo leak, then your clients will run away as fast as possible.

It is important to be more open and honest with your customer. Your communication with your clients is a very powerful thing and you do not have to communicate the same way we do with our clients.

You can communicate in different ways — messenger, group calls, email, twitter. The more you communicate then the more you will see a huge benefit in customer retention and how much your clients are willing to trust you even when things go bad.

They do not want to change services because it is such a pain in the butt to keep changing. But if they do not trust that you will help them and solve their problems, then they now have the need to change.

Conclusion

Right now, what is something with your customers — or even with friends and family — are you openly communicating? Are you openly letting them know how you feel? And are you asking how they feel?

Communication is vital in growing your business and flourishing in other aspects of your life.

Resources and Links

This is Dean Soto, your host of The Freedom In Five Minutes Podcast. Go check out FreedomInFiveMinutes.com and I will catch you in the next episode!

Check out this episode!

147 FIFM – Excitement is in the Eye of the Beholder

Have you ever spoken with a client who was excited about your product or services but for the “wrong” reasons? Did it frustrate you? But what if their excitement was wrong only from your perspective?

People come from different backgrounds and two people may be excited about the same product or service but for completely different reasons.

Listen to this episode of Freedom In Five Minutes and learn how to leverage your client’s excitement about your product and take your prospecting and onboarding game to the next level!

Overview & Episode Content

  • Keeping the Fun and Excitement as a Dad is not Always Easy
  • Imagine A World of Excitement with Just a Toy Car and a Couch
  • Excitement is Different for Each Person
  • Find Out What Your Client’s Excitement is About and Join Them

Keeping the Fun and Excitement as a Dad is not Always Easy

Keeping the Fun and Excitement as a Dad is not Always Easy

Once every week, my wife and my older daughters go out for dance classes. And after that, they would drop by the church for their weekly oration.

For those who do not know, an oration in the Catholic circle is a very long prayer session. And after their weekly church visit, they go out for some shopping and other fun stuff.

Now, what do you think happens to me? You might also be wondering, “Who takes care of the other kids when the wife and some of the daughters go out each week?”

Well, you guessed it. It is a weekly daddy daycare for me. Once a week, there is a “daddy time” to enjoy the rest of the kids who are left at home. It may seem fun for some dads but for me, I struggled for some time.

You see, I really had a hard time with being fun, and being a kid again. It is one thing to be a dad. But turning from dad into an actually fun dad is not always the easiest thing to do. For a long time, I had a really tough problem with keeping the excitement and being a fun father for my kids.

Imagine A World of Excitement with Just a Toy Car and a Couch

Imagine A World of Excitement with Just a Toy Car and a Couch

Last night was one of those weekly night outs. So, when my wife and some of my daughters went out, I heard my youngest, Bon, starting to cry.

I immediately went up, took him out of the crib, and brought him down to the living room. Now, Bon likes these little toy cars. So, he takes one and runs the little toy car across the couch over and over again.

I thought, “You know what kid? I’m going to join you!”

So I got up and got my own little toy car and started chasing his toy car all over the couch and the kid was loving it! The excitement was written all over his face. He was laughing and cracking up the whole time even though this was not what I normally do.

And then Gideon, my other son, came over, “Hey I wanna play!”

So, the three of us ended up chasing each other’s toy cars, doing tricks and flips when we reached the arms of the couch. And sometimes I would pretend to crash and fail when doing tricks and flips.

“Hey, it’s all right. You’re fine. Don’t worry, you’re okay.” Gideon said as he picked up the crashed little toy car.

And we just kept going around in circles in the living room. We spent a good amount of that evening just playing with toy cars on the couch. It was amazing how we did not need anything else! All we needed were toy cars and a couch!

Can you imagine if that was all you needed? Just one car and one couch that you went around within circles? It may sound silly but that was pretty amazing.

Excitement is Different for Each Person

Excitement is Different for Each Person

The important thing about all this is that excitement, joy, and longing are in the eyes of the beholder.

Obviously, with kids it is different but even with adults, one of the things that we do is project what would be exciting for us. 

There are so many instances with prospects where I got excited over one thing but their excitement was about a totally different thing.

”Look, dude, you can scale your entire business and automate everything in just five minutes a day! You will have SOPs for everything, isn’t that amazing?” I would say during a discovery call.

But they would only say, “Yeah that’s good. But can they do my bookkeeping?”

And I would get frustrated because they do not get it, “Yes, they can do your bookkeeping. They can do whatever you want.”

My excitement would be about one thing — scaling their business through our VSAs — but they would not feel the same at all. And so, the conversation had to flip — for this example, the conversation had to steer towards bookkeeping.

“How do you do your bookkeeping?”, I would then ask.

And that’s when I heard their excitement as they went over their whole processes to me. Then I said, “Yes, you can document everything and after that, the VSA can do everything for you.”

And their minds got blown away! As easy as that. The prospect was finally excited to have just one thing in their business automated. But for me, it was not exciting at all.

Find Out What Your Client’s Excitement is About and Join Them

Find Out What Your Client’s Excitement is About and Join Them

Excitement is truly dependent on a person’s perspective. Just because something is exciting to you, does not mean that the same is exciting for someone else. People come from different backgrounds and we tend to forget that as adults.

Take Nikola Tesla for example. He was excited about electricity, electromagnetism, and physics so much that he barely ate and slept!

Most people would have been bored with those subjects. That is simply the way it is for the majority of people across the planet. But for Nikola, those subjects were extremely exciting. Those subjects were what he enjoyed.

There are things that only you get excited about; there are things that only your clients get excited about. It is just a matter of finding out what those things are and being humble enough to join them in their excitement.

As soon as you do that, the world changes because you are going into their world. That means a lot for your clients because you are joining them from their perspective. You are starting to see things through their lens!

Even if you cannot fully understand it, there is a big amount of appreciation that comes from being humble enough to enjoy what somebody else enjoys.

Conclusion

Your clients and prospects speak with you because they are excited about your product or they are excited to work with you.

But remember, you may have the wrong expectations about the exact thing that they are excited about in your product or service.

Find out what their excitement is all about and join them from their perspective.

Resources and Links

This is Dean Soto, founder of Freedom In Five Minutes. I hope you enjoyed this podcast. 

If you would like to have a business that runs completely by itself in as little as five minutes a day, go check out FreedomInFiveMinutes.com and ProSulum.com. Go and get yourself a Virtual Systems Architect. They will transform and document in detail all of your business and then do it so you will not have to do it yourself ever again.

That is the power of having a virtual systems architect. With that being said, see you in the next Freedom In Five Minutes Podcast Episode.

Check out this episode!

146 FIFM – Automating the Brainwashing of Your Clients

In this episode of The Freedom In Five Minutes Podcast, we talk about some of the tools out there right now that can help your prospects and clients consume your service, content, or product.

Why is this such a big deal? Isn’t selling the products or services enough?

Helping people truly consume your product is the best thing you can do for your business. The more that you are able to do that, then the more you will be able to see some of your existing customers become raving fans.

Although sometimes, prospects no longer become customers because of this. It may seem like it is not a nice thing at first. But it is actually the fastest way to get rid of unwanted and troublesome customers.

Overview & Episode Content

  • How to Email Prospects and CLients Based on Their Response
  • Why Is It Important To Tag Your Prospects?
  • Push Customers to Consume Your Content
  • Scaling Your Business Through a VSA is the Smart Way
  • Work Only With Clients Who Align With Your Business Values

How to Email Prospects and Clients Based on Their Response

How to Email Prospects and Clients Based on Their Response

It was around 2014 when I first heard about InfusionSoft. Although I am no longer sure how I learned about it, one thing is for sure, I was using AWeber at the time.

For those who do not know, AWeber is an email marketing tool where you can automatically send emails to your subscribers. AWeber is very simple, linear, and straight forward.

I had been using it for quite some time. But then, I suddenly had a need for automation involving decisions. And with AWeber, I was having a hard time doing it.

Most probably, I must have searched about it on Google and found InfusionSoft. At that time, InfusionSoft was not popular. I knew you could do some cool things with it, but I did not realize its massive potential.

And for the record, I am not an InfusionSoft affiliate. I do not even recommend InfusionSoft at this time. Currently, I use ActiveCampaign which does so much and I love it. ActiveCampaign is amazing.

The whole point of this is that one of the things that InfusionSoft did was so different than anything else at that time. InfusionSoft tagged people based on what they did or how they responded to your material.

Why Is It Important To Tag Your Prospects and Clients?

Why Is It Important To Tag Your Prospects and Clients?

What was so cool about InfusionSoft? If one of your website visitors clicked a link, for example, you could tag them as “Interested in…” that specific link. Which makes a lot of sense because more often than not, people will click something because they are actually interested in it.

You could even write scripts on your webpage so that whenever visitors viewed content for a specific amount of time, you could have them tagged accordingly. In fact, you could tag your website visitors just about anything.

I was thinking, “Wow, that’s really cool. That’s neat.”

Now, I did not think much of it after that. But then, I ran into Jermaine Griggs who became one of my mentors. I bought quite a bit of stuff from him and to this day, I still find ways to utilize his services and knowledge. The guy is absolutely amazing.

Jermaine runs a $100M+ business and it is almost fully automated! It is just him and a couple of family members, pretty much. It is amazing and crazy — what he is able to do.

He runs a website called HearAndPlay.com and if you go through that, all of the stuff that you get to see — what he does with automation — is absolutely crazy.

But it is not crazy in the sense of “over-the-top”.

When we first did the Online Empire Academy, one of the things that Jermaine taught was not just about selling the initial product. Jermaine taught about making sure that the buyer consumed the product or service.

Push Clients to Consume Your Content

Push Clients to Consume Your Content

There are a lot of people who will buy something and never truly use it. You know it because, at some point in your life, you are guilty of that. I have done the same thing myself.

We might use something we bought once, and that’s about it.

With InfusionSoft, for example, I heard about it and subscribed. However, I never really went far with it. One of the things I did not realize until I heard it from Jermaine was the concept of assisting your customers — and sometimes even pushing them — to consume the content, their purchases.

And this is very important because of a number of reasons. First, from an altruistic perspective, how will people benefit from your services if they do not do anything with it?

Just like all the diet pills and any type of exercise, their creators want you to follow their programs. These products and services are beneficial not only to you but to the creators as well. The creators ultimately want to see you succeed and get fit.

They want you to succeed because not only will you be happier and healthier, but you will see that the product works and you can be a very powerful testimonial for them. And finally, you now trust the creators and buy from them again because you know that their products work.

Scaling Your Business Through a VSA is the Smart Way

Scaling Your Business Through a VSA is the Smart Way

So, you might be wondering what we are doing right now with Pro Sulum and Freedom In Five Minutes prospects. When prospects schedule a discovery call, we do talk with them. And when it is four days out from the discovery call, they get push away emails.

These push-away emails would say, “Hey Solopreneur! It’s so great to be able to spend time with you through this discovery call. You know, one thing that we noticed with a lot of solopreneurs is how much they love the grind and hustle. Is this something that you also are addicted to? If so, then it probably isn’t a good fit for us because we are all about scaling, automating, and utilizing five minutes at a time to document your processes and grow your business. I really want to make sure that this is something that would truly interest you.”

And so now, they have to respond. If not, they will be reminded.

For non-solopreneur prospects — business owners with 5 to 10 employees already and coming to Pro Sulum looking to work with one of our VSAs, we would congratulate them right away! They are already at a great place to be and at a point where they get to choose how they scale.

They may scale their business the traditional way by hiring more employees, to a point of having 100 employees but costs go up tremendously. Or the non-traditional yet smart way of scaling the business through a Virtual Systems Architect.

One Virtual Systems Architect does the work of two to three normal employees, if not more. Plus, the business owner is effectively scaling their business. The question thrown at these types of prospects is which of the two paths are they looking to do?

Work Only With Clients Who Align With Your Business Values

Work Only With Clients Who Align With Your Business Values

So, what’s the point of all this? There are tools out there right now, and whether that is manual or automatic, the best things that you can do is help your prospects and customers consume your service, content, and product.

The more you are able to do that, then the more you will be able to see that they become raving fans. Or even though it’s not a nice thing, they do not end up becoming a customer.

Even if you want somebody to be a customer from the start but they are not a good fit in the beginning, then you just dodged a bullet.

The faster that you can get rid of people who are not in line with your business values, the better. I cannot tell you how many times I have brought on someone who was simply not of the right mindset. They caused nothing but problems all the time.

So, you want to make sure that you have a system that helps people consume your stuff. If they do not like what you have, then they go away. No harm is done.

And if they like what you have, then it is a great thing because they stay with you. However, if they love what you have, then they become raving fans.

Conclusion

So, what are you doing right now that is helping your clients consume what you have to offer?

What do you have — prior to them joining — and once they have already joined? Do you have something of value that helps them along the process of consuming your products and growing their company?

How are you helping your clients succeed in their business?

Resources and Links

This is Dean Soto, your host of The Freedom In Five Minutes Podcast. Don’t forget to check out FreedomInFiveMinutes.com.

And if you are not yet subscribed to The Freedom In Five Minutes Podcast, go to Google and type in “Freedom In Five Minutes Podcast” and you can subscribe via Apple Podcasts, Spotify, Stitcher Radio, and a whole host of other places.

Also, if you want a Virtual Systems Architect and spend five minutes a day scaling your business, go visit ProSulum.com.

Check out this episode!

145 FIFM – The Stories You Tell Yourself Hold You Back

Every day, we tell ourselves stories. These stories could be excuses for not doing a particular thing or they could be reasons for doing something. Whatever the case may be, we all tell ourselves stories within the confines of our internal world.

Now, the danger lies in the fact that these stories we tell ourselves may not be true! And there is nothing more dangerous than believing something that is untrue all along.

Overview & Episode Content

  • Stories Can Hold You Back
  • Discovering the Stories Dean Tells Himself Through The Fact Map
  • Inspecting the Story You Tell Yourself. Is It True? Or Is It Harming You?
  • Stories are Powerful Enough To Cause You Action or Inaction
  • Growing Out of Being Held Back from Associating with People Way Ahead in Business
  • Why is Recognizing These Stories Important?

Stories Can Hold You Back

Stories Can Hold You Back

Recently, I have been doing what is called The Fact Map. It is from the Wake Up Warrior Gear that helps you create your 90-day goals. Part of The Fact Map is to look at facts of where you are.

These facts could be about your body, spirituality, family, or business. You determine the facts and feelings associated with these things in your life and where you want those things to be.

So, where are you at right now?

For me, I am supposed to weigh around 180 lbs. However, I weigh around 200 lbs. right now and technically overweight — at least according to military standards.

So, is this a bad thing, or a good thing? Well, it all depends. Right now, those are just the facts of where I am right now — without any judgments.

This is what makes The Fact Map so powerful. You look at the facts — where you are at and what you are doing. That is, in and of itself, is extremely powerful.

Why is this powerful?

A lot of times, we tell ourselves stories based on data. And those stories are exactly what holds us back from doing more, from doing what you should be doing, and from the freedom that you deserve.

Discovering the Stories Dean Tells Himself Through The Fact Map

Discovering the Stories Dean Tells Himself Through The Fact Map

As I was doing The Fact Map, one of the questions about data on my body was, “How many times do you lift weights per week?”

Now, I live up in the hills — I am literally the “countriest” country bumpkin without a country accent. I live in the hills of California and it takes me about forty minutes to get to the city and have access to the big gyms.

One of the stories I tell myself was, “Yeah, I have a membership at the small gym that we have up here but they only have machine weights.”

The entire time, for the last three years that I have been here, I have told myself a story. As I am doing this Fact Map, I realized that I have not lifted weights in a very long time.

And I don’t feel like going down all the way to the city just to lift. I do Jiu-Jitsu and enough cardio — I am all good! Why should I even bother when I’m already doing all the things that I need to do for my body?

And even though I have a membership in the small gym nearby, I am not going to lift weights up here because they only have machines. I believed that those would not do anything for me.

Interestingly enough, I caught myself in that story. I realized that I was telling myself a story and it might even be something that is untrue.

Inspecting the Story You Tell Yourself. Is It True? Or Is It Harming You?

Inspecting the Story You Tell Yourself. Is It True? Or Is It Harming You?

So, I started thinking about what I had just discovered. I decided to YouTube some videos about “results with machines versus free weights”.

Keep in mind, the reason I was so hell-bent on free weights is that I did a lot of CrossFit and lifting of free weights for most of my time in the military. That was just the “in thing”.

And on YouTube, I came across a video by a guy named Elliott Hulse about the difference between free weights and machines. One of the things he pointed out during his time of lifting, was the shift in trends.

Back in the day, machines for lifting weights were the “in” thing. Most people used machines back then. That was the thing to do because machines would target exactly what you needed to sculpt, shape, and build your body. Machines were the trend for getting stronger and fit.

It was at that point when I realized that I was definitely telling myself a story — that I needed free weights 45 minutes away; or that there is no good gym nearby; or that I had to have my own set here at home.

Obviously, I was telling myself a story.

Stories are Powerful Enough To Cause You Action or Inaction

Stories are Powerful Enough To Cause You Action or Inaction

Yesterday, I took control and went to the gym up here in the hills. And then, I started doing chest exercises and triceps exercises. 

To be fair, I did not do a ton because I knew I have not done much lifting at all and it is never good to overexert your muscles. But I did enough to get to complete muscle failure. So I did the bench press machine, the shoulder machine, the tricep rope pull, pull-ups, and other things.

Today, something interesting happened. My chest muscles hurt this morning! As I am recording this episode, my chest muscles are extremely sore! I literally had to laugh at the fact that for years, I have been telling myself this story that has paralyzed me when it came to any type of strength training.

It is funny, but scary at the same time.

It is funny because I literally could have just driven up to the gym up here on the hills and have done a great workout. Also, It is scary because it paralyzed me for years!

For years, it put me in a state of complete inaction when it came to something important for me.

This is the power of telling yourself these types of stories. And remember that this is only one of them. I have not even gone through the rest of the things that I am telling myself. This has happened several times in my life.

Growing Out of Being Held Back from Associating with People Way Ahead in Business

Growing Out of Being Held Back from Associating with People Way Ahead in Business

There is one story I tell myself that has held me back from associating with people who are of a higher caliber when it comes to business — and I thank God for friends like Matt who tell me that the stories I tell myself are freakin’ dumb.

I would always tell myself that I am not making enough. Yeah, I might be able to have all the time in the world, I might be able to work 4 hours a month, but I am not Inc. 500. I am not making these huge multi-million dollar profits.

And I used to tell myself those things, all of the time. It was not until I got a kick in the butt from some business friends who are making millions of dollars in revenue but were keeping just a little bit more than I was in profit.

They were looking at me and saying, “Dude, we’re making millions but you’re keeping more than we are. We’re working 40 to 50 hours per week. The story that you’re telling yourself is total crap. We would kill to have what you have.”

It took so long for me to accept that. Yet again, it was another story that held me back. It was not until I could see the story for what it was that I could associate with people who were “high caliber” and give a ton of value to them by helping them spend less time on stuff they do not need to focus on — which is huge for them!

Why is Recognizing These Stories Important?

Why is Recognizing These Stories Important?

So why is this important? It is important because you tell yourself stories as well. You are telling yourself about things that are not even true. We all do it.

The most important thing to do is to recognize when you are telling yourself a story. It might be a story about your belief in God, about your family and how your spouse is.

I know people who treat their spouses like crap because they think their spouse is their enemy. When in fact, their spouse is trying so hard to love them and does so much to show that love to them.

Stories that you tell yourself might be about business or personal views. Whatever it might be, you too are telling yourself a story. Sometimes it is a good story, sometimes it is bad.

The biggest thing is to look and recognize that it is just a story — nothing more. See that it is just something that you tell yourself about this piece of data. We all do it but once you recognize it, that’s when the power starts to change and shift.

A great way of doing just that is through prayer. And you do not need to be very loud about your prayers. Your prayer could be as simple as sitting in silence and looking at what you have been doing, asking God to reveal things to you.

Listen and look at what is going on. It is a never-ending process. But every time you do it, you grow.

Conclusion

This week, I challenge you to take some time to sit down and go through some of your facts wherever you are in life. Write down some of the things that are happening in your life.

Once you do that, you will start to see some of the stories that you tell yourself. It is really powerful and something that will let you realize just how much your internal world affects your external world.

Resources and Links

This is Dean Soto, your host of The Freedom In Five Minutes Podcast. Go check out FreedomInFiveMinutes.com and look for The Business Process Scorecard there and see how much time you are wasting — potentially. And how much time you could save on processes that you are doing.

We also have a masterclass. Go check out ProSulum.com. We have a four-video series there. We have had a lot of new customers at Pro Sulum. I am so excited to build a huge community of people who are literally getting back their freedom in five minutes a day.

They literally don’t have to do a particular task ever again and completely scale their business quickly and efficiently.if you want the same for your business, head over to ProSulum.com.

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